stories & websites that inspire action

I rock to Strunk & White, Paul Rand and Rumi. Which is to say that I strive for simplicity, authenticity and heart in everything I create.

There’s no smoke, mirrors or gimmicks. It’s really simple. I see you. I hear you. I get curious and ask questions. I follow the thread of your original, authentic, awesome story. It always leads to your inner genius: that gem, essential and brillant source of possibility.

I know we’re there when I feel the love. When I want to throw a party for you and invite everyone I know, ’cause they need to know you. This love process doesn’t take long. Usually just a couple of sessions.

Then I sketch it out. And together we shape and clarify until your light is shining like a beacon.

We don’t invent a story or vision for you. We give voice to what’s already there. We don’t sell ice to Eskimos. We make music so you can dance with people who groove to your rhythm.



I’m a writer first. The foundation of each project is developing a tagline and authentic, clear copy that shows who you are and what you do.

web design

The web is awash in soulless, cookie-cutter sites. I create beautiful websites that feel like a rendezvous with you.


Journalists have editors to help them brainstorm ideas and shape their stories. I help my clients with blogs to write their hearts out.


Ron Burg Psychologist

I can’t recommend Lauren highly enough for someone in the helping professions looking to create an Internet presence for their practice. She is so intuitive and creative, and our work together always felt driven by our shared values. She really helped me articulate how I work: both what I do and what is important to me.

In collaborating with her, I often felt like we were fellow pilgrims on the Camino de Santiago. I got more than a website from Lauren—I got a clearer vision of where I want to go next in building my practice, and a renewed appreciation for the work I do. Thanks, Lauren, you rock!Ron Burg, Ph.D., psychologist


Lauren is a rockstar storyteller and so much more. When I started my non-profit, it was Lauren who pointed me to a bigger, bolder opportunity which transformed my organization … and me. Since then, she’s become one of my most trusted advisors and my go-to creative genius. She’s that talented.

Working with Lauren is a powerfully uplifting process. She has a brilliant gift for tapping into who you are and where you are going. She then communicates it in a way that’s so clear and inspiring that you’ll want to carry her with you everywhere you go.

And if the awesome results aren’t reason enough, there’s the fact that Lauren is such a joy to work with. She’ll touch your heart with her honest to goodness Midwestern charm. She’s so authentic, warm and present.

Take my advice: carpe diem! Lauren’s schedule fills up fast. You’ll be lucky to work with her. JoAnne Longanilla, executive director & founder of Shukuru